---
title: Changing Your Brand Colors
description: Having dedicated brand colors in the Grid & Pixel app will allow you to instantly see our personalized graphics in the lens of your store's aesthetic. It...
---

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July 30, 2026

# Changing Your Brand Colors

## Having dedicated brand colors in the Grid & Pixel app will allow you to instantly see our personalized graphics in the lens of your store's aesthetic. It also saves you time when you customize graphics, as they'll already be set to reflect your branded colors.

Having dedicated brand colors in the Grid & Pixel app will allow you to instantly see our personalized graphics in the lens of your store's aesthetic. It also saves you time when you customize graphics, as they'll already be set to reflect your branded colors.

![Screenshot 2023-06-12 at 8.14.02 PM](https://help.gridandpixel.com/hubfs/Knowledge%20Base%20Import/Screenshot_2023-06-12_at_8_14_02_PM.png)

## [Copy link](https://help.gridandpixel.com/getting-started/changing-your-brand-colors?hsLang=en-us#brand-colors-selection)Brand colors selection

If you've set brand colors in Shopify, we pull the best selection of those colors after you subscribe to Grid & Pixel. You can always change them afterward if you like (more on that below!).

## [Copy link](https://help.gridandpixel.com/getting-started/changing-your-brand-colors?hsLang=en-us#see-your-brand-colors)See your brand colors

To see what brand colors are associated with your account, simply:

1. Click the purple circular icon in the upper-right of any page within the app and tap **Account**
2. Scroll down to **Brand** to see the brand colors associated with your account. We have a **Primary Dark** and **Primary Light** color, and we pick the best color for each individual graphic.
   
   ![Screenshot 2023-06-12 at 8.17.49 PM](https://help.gridandpixel.com/hubfs/Knowledge%20Base%20Import/Screenshot_2023-06-12_at_8_17_49_PM.png)

## [Copy link](https://help.gridandpixel.com/getting-started/changing-your-brand-colors?hsLang=en-us#update-your-brand-colors)Update your brand colors

Follow these easy steps to update your brand color:

1. Click the purple circular icon in the upper-right of any page within the app and tap **Account**
2. Scroll down to **Brand** to see the brand colors associated with your account.
3. Tap the circle below **Primary Dark or Primary Light** to change the color. You can input a hexcode or use the color picker to find the perfect color.
4. Make sure you check the **Brand Color Preview** to see how they look with text. **Primary Dark** should be readable with light text over top, and **Primary Light** should look readable with dark text over top.  
   ​

![Brand Color Update](https://help.gridandpixel.com/hubfs/Knowledge%20Base%20Import/Brand_Color_Update.gif)

Your changes will be saved instantly. Visit the [**Grid and Pixel**](https://www.gridandpixel.com/?utm_source=helpcenter&utm_medium=gridandpixel)website or one of our collections pages — like our [**Campaign collection page**](https://www.gridandpixel.com/campaign?utm_source=helpcenter&utm_medium=article&utm_campaign=changebrandcolors)— by tapping the **Browse** in the menu bar to see your updated brand colors and how they look in different graphics.

![Screenshot 2023-06-12 at 8.29.48 PM](https://help.gridandpixel.com/hubfs/Knowledge%20Base%20Import/Screenshot_2023-06-12_at_8_29_48_PM.png)

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